You may have noticed that the local supermarkets have started to charge for plastic shopping bags. A green government initiative to reduce the amount of plastic bags being disposed.
Correct me if I’m wrong, but isn’t this action a little too shortsighted? Every morning when I walk to work (The only true green transport) Arkadia and Scotts supermarket are getting so much free ad space… as they are used for garbage.
When the government issued the fee for plastic bags you would assume that the goal was to reduce the total amount of plastic being circulated? Most of the people I know use the shopping bags as garbage bags, what are 450,000 Maltese citizens going to do now, buy plastic garbage bags??
Or as the clerk at the supermarket said“Mela, I don’t agree to this new thing, ta. I have to ask every customer if they want a shopping bag!!”
On an average we get 5-10 returning visitors each day where as the main part of the traffic are new visitors. 86% are local traffic from Malta which proves its being used and popular by the Maltese audience.
It was interesting to follow the case with my previous blog post about Jones Cane Suger Soda which was picked up in a Yahoo Finance thread and delivered todate 57 unique visitors.
I was doing the, now almost daily, grocery shopping at Scotts supermarket in Sliema (the better alternative to Tower supermarket) and found something I really liked: Jones sugar cane soda.
I just came back from a business trip in Paris where I was at the digital marketing conference Ad:tech, full of new ideas and inspiration I was so impressed of seeing this bottle’s back saying: ”Ya gotta make a living somehow; we chose the beverage world. Good old soda made with pure cane sugar. No hidden meanings, no billion dollar ad campaigns, and no hidden fructose corn syrup. At Jones, we want you to buy a lot of soda an recycle the bottles. The label is kind like our minds – always changing. Run with the little guys… create some change.”
Does that strategy really work? Well, Ijust bought 4 bottles and shared it with the world on my blog. Unless I don’t fit the normal consumer segment, I think it does work, and very well.
Sitting in the kudéta lounge next to the hotel lobby in St. Julian’s Le Meridien working on some usability fixes on the site. When walking in there’s a big sign promoting: Your choice of Illy coffee plus a cake from our collection of home made pastries. I’m trying a cappuccino with a custard cake, pretty good value for money.
The down side is that they only offer limited speed access to the internet if you don’t want to pay for it. What if I walk up to the desk and say “Hi, I’m just blogging and promoting your place – will you support me by giving me a free voucher?”. I’m not confident that this place is yet mature to understand the power of user generated content so I’ll leave the question un answered.
What’s hot in the pot? Gordy writes the healthy foodblog Pimpthatfood.com
“Make it a daily challenge to find ways to move your body. Climb stairs if given a choice between that and escalators or elevators. Walk your dog; chase your kids; toss balls with friends, mow the lawn.”
Claimed to be Malta’s strongest long island iced tea and we couldn’t agree more. Maybe it has something to do with Mr. Borg and his successful wrestling career?
